The news of the Group
On Saturday, September 10, there was an evening of boxing on "Inter". A live broadcast from Wroclaw, where Vitali Klitschko won the Pole Tomasz Adamek and for the seventh time proved the title of world champion under version WBC, was watched by more than half of Ukrainian viewers over 18.*
The share of the 18+ audience (cities of 50 thousand+) exceeded 56%, rating - 10.9%. By 18-54 (cities of 50 thousand+) share was 50%, rating - 9%.
Top 5 highest-rated program in September
|
Program |
Date |
Channel |
Start |
End |
18+ (50+) |
18-54 (50+) |
||
|
rat% |
shr% |
rat% |
shr% |
|||||
|
Box. Vitali Klitschko-Tomasz Adamek |
10.09.11 |
"Интер" |
23:56 |
24:59 |
10,9 |
56,6 |
9,0 |
49,7 |
|
""Senior Klitschko"" documentary |
10.09.11 |
"Inter" |
23:19 |
23:38 |
10,1 |
38,5 |
8,5 |
34,0 |
|
News program "Details" |
08.09.11 |
"Inter" |
19:59 |
20:34 |
9,6 |
25,9 |
4,8 |
16,3 |
|
News program "Sport in details" |
08.09.11 |
"Inter" |
20:34 |
20:39 |
9,3 |
24,6 |
5,1 |
16,4 |
|
"Voice of country" |
11.09.11 |
1+1 |
22:26 |
23:00 |
9,2 |
26,7 |
8,6 |
26,4 |
Documentary of its own production "Senior Klitschko", which "Inter" showed before fight, entered the Top 5 most rated documentaries on the Ukrainian television. It has collected share of 38.5%, rating - 10.1% by 18+ audience (cities of 50 thousand+). By 18-54 (of 50 thousand +) share was 34.0%, rating - 8.5%.
Top 5 most popular documentary films (2003-2011 year)
|
Program |
Date |
Channel |
Start |
End |
18+ |
18-54 |
||
|
rat% |
shr% |
rat% |
shr% |
|||||
|
"Tale of a length of 12 rounds" documentary |
02.07.11 |
"Inter" |
23:10 |
23:41 |
15,0 |
45,6 |
13,0 |
41,6 |
|
"Black magic and its exposure" documentary |
29.12.05 |
"Inter" |
22:44 |
23:31 |
14,3 |
46,0 |
14,6 |
45,7 |
|
"Alla Pugacheva. Her Majesty's Men" documentary |
15.04.09 |
"Inter" |
22:31 |
23:37 |
11,1 |
37,1 |
7,0 |
25,7 |
|
"Senior Klitschko" documentary |
10.09.11 |
"Inter" |
23:19 |
23:38 |
10,1 |
38,5 |
8,5 |
34,0 |
|
"- Are you Klitschko? No, I'm his brother..." documentary |
20.03.10 |
"Inter" |
23:06 |
23:36 |
10,1 |
30,2 |
6,8 |
22,1 |
"Inter" has become a leader of the week, collecting the largest share of audience 18+ and 18-54 (cities of 50 thousand+).
TOP-5 channels at week 36 (5-11.09.2011)
|
Канал |
18+ |
18-54 |
|
|
shr% |
shr% |
|
"Inter" |
15,0 |
11,5 |
|
TV chanel "Ukraine" |
12,8 |
9,8 |
|
STB |
10,1 |
11,5 |
|
1+1 |
9,8 |
10,8 |
|
ICTV |
8,0 |
8,4 |
* Preliminary data of GfK-Ukraine processed by Markdata Workstation, the licensee - Channel "Inter". Description of variables used. Area of study: Ukraine, a city of 50 thousand+. The analysis was conducted for audiences 18 and older (used for building tops), and 18-54. Period: 01.01.2003-11.09.2011